General Sessions

MONDAY, SEPTEMBER 11
8:00am - 11:30am

• Conference Welcome
  Matt DiMaria, VP, Worldwide Marketing, Serena Software
• Turn Change into a Business Advantage
  Mark Woodward, President and Chief Executive Officer, Serena Software
• Powering Change through Innovation and Investment
  Carl Theobald, Senior VP, Research and Development, Serena Software
• xChange 2006 is Your xChange
  Peter Sianchuk, VP, Worldwide Customer Support , Serena Software
• Wrap Up
  Matt DiMaria, VP, Worldwide Marketing, Serena Software

TUESDAY, SEPTEMBER 12
8:00am - 12:00pm

• Conference Welcome
  Kevin Parker, VP of Market Development, Serena Software
• Change Governance: The Customer Experience
  Matt DiMaria, VP, Worldwide Marketing, Serena Software
• Change: The Only Constant
  Kevin Parker, VP of Market Development, Serena Software
• Mastering Requirements: The Challenge of Realizing Traceability
  Roger Fuchser, Director, UBS
• Innovation is the Key to Solving the Businesses Problems
  Warren Breakstone, Executive Vice President, Thomson Financial
• Wrap-Up
  Kevin Parker, VP of Market Development, Serena Software